Mahaba was created with a clear mission and set of goals in mind, driven by a desire to address the lack of diversity and representation in the toy industry. Our primary goal is to ensure that every child sees themselves and their families reflected in their toys, fostering a sense of belonging and acceptance from an early age

The name "Mahaba," meaning love in Swahili, encapsulates our belief in the power of love to bring people together. We celebrate love in all its forms, whether it's the love between family members, friends, or communities.